Books

Professional Reads - Marketing and Logistics

I want to share my professional reading list with you. It contains some of the best books about marketing and logistics.  As a marketer, you not only need to know your craft, you also need to be aware of key issues, trends and changes in the transportation and logistics industry.

That said, I am not providing an exhaustive list. Instead, it’s selective.  I've listed (and will add to this list) only the books that are worth your time. We're all busy, so I won't suggest books you won’t have time to read.

You’ll want to read some of these more than once, and other you’ll only use as references… as needed.

My list includes books on various marketing topics. They are among the best in their fields of branding, content marketing, inbound marketing, optimization and persuasion.

Surely other prominent books will be published, which I'll add to this list.  I'll also add books you recommend that you consider valuable to your daily job.

Without further ado, here they are… in no particular order. They’re hyperlinked to Amazon for convenience. I am not selling these books, nor do I receive any royalties.

What you think of my list?  Did I miss an obvious choice?  If so, let me know. I’ll gladly add it to the list.

Books on Marketing










Books on Logistics
To Be Published…soon

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