Does Social Media Really Work for B2B?
Social media is dominant in B2C marketing. In B2B, social media has been slow to be accepted and adopted. Maybe it's because it's hard to "Tweet" or "Like" B2B products and services.
But that's the wrong way to think.
B2B marketers should look at what social media does. It distributes information and engages prospects. And it does both quickly.
Social media is not a fad. It's trending and that trend is expanding. Now is the time for B2B businesses to employ social media marketing.
Why?
Because it works.
Check out my SlideShare presentation on B2B Social Media: Does Social Media Really Work for B2B: How B2B Businesses Can Emplo...
Alex Milo
B2B Copywriting & Consulting
256-886-4684
This blog focuses on generating leads with marketing content for companies in the transportation and logistics industry. The B2B buying cycle is long with many decision makers. It includes complex products and services that are more expensive than in B2C. Inbound marketing is the perfect way to address these unique aspects of B2B. You'll find useful news, information, and trends about marketing your B2B products and services effectively. This includes both digital and print media.
No comments:
Post a Comment